tybms short

Diffusion Theory of PR – Short Note

Diffusion Theory explains how new ideas, innovations, or messages spread among members of a social system over time. In Public Relations, this theory helps understand how people adopt new information or behavior communicated by an organization.

Key Points:

  • Developed by Everett Rogers in his book “Diffusion of Innovations” (1962).

  • It describes how people move through stages before accepting an idea or innovation.

Five Stages of Adoption:

  1. Awareness:

...

See on Student Notes »

Yfzfn

#include <stdio.h>

int linearsearch(int arr[], int size, int key) {

    int i;

    for (i = 0; i < size; i++) {

        if (arr[i] == key) {

            return i; // return index if key is found

        }

    }

    return -1; // return -1 if key not found

}

int main() {

    int arr[] = {10, 50, 20, 90, 60, 40, 30, 80, 70};

    int size = sizeof(arr) / sizeof(arr[0]);

    int key = 50; // element to be searched

    int result = linearsearch(arr, size, key);

...

See on Student Notes »

Marketing Models

⚙️ 1️⃣ LOGISTIC REGRESSION – CHURN PREDICTION
Predict P(churn = 1) via logit link → ln(p/(1-p)) = β₀ + βx
Metric Meaning Trade-off / Exam Tip
Precision = TP/(TP+FP) “How accurate are my churn flags?” ↑ Precision → few false alarms
Recall = TP/(TP+FN) “How many real churners caught?” ↑ Recall → catch more churners
AUC Prob(model ranks churner > non-churner) 0.5 = random, 1 = perfect
ROC Curve TPR (Recall) vs FPR (1-Specificity) Bows top-left = better
...

See on Student Notes »

vdffvdfvfd

Data Science

Data Science combines statistics, computer science, and domain knowledge to extract insights from data. The main goal is to uncover hidden patterns, trends, and other valuable information from large datasets to make informed, data-driven decisions.  It deals with both structured (e.g., Excel tables) and unstructured (e.g., text, images) data. 

Process: The typical data science lifecycle includes:

  • Problem Definition: Understanding the business question.

  • Data Collection: Gathering

...

See on Student Notes »

law exam

q1 freedom of speech and article 19

Media rights come under Article 19(1)(a) – freedom of speech and expression.
2. Constitutional Framework
A. Article 19(1)(a)
• Grants every citizen the right to express themselves freely.
• Media, being the medium of speech, enjoys this right as well.
• Freedom includes:
o Right to print and publish news.
o Right to criticize government policies.
o Right to access information (subject to laws).
o Right to broadcast through TV, radio, internet.
B. Article 19(2) –

...

See on Student Notes »

PIKACHU

SR Flip-Flop (Set-Reset Flip-Flop)

The SR flip-flop is one of the simplest sequential circuits and serves as a fundamental building block for more complex flip-flops. It's a 1-bit memory device with two inputs: Set (S) and Reset (R). It has two outputs, Q and its complement ​.

Logic Diagram and Working

An SR flip-flop can be constructed using two cross-coupled NAND gates (or NOR gates). Here is the logic diagram using NAND gates:

The working principle is as follows:

  1. Set Condition (S=0,R=1)

...

See on Wikiteka »

python

1. Explain How Rapid Human Population Growth Impacts the Environment.

Introduction: 

Rapid human population growth refers to a significant and continuous increase in  the number of people on Earth. While population growth can lead to economic  development and technological advancements, it also puts immense pressure on the  environment. The overuse of natural resources, increased pollution, and habitat  destruction are just a few of the serious consequences. As the global population  grows,...

See on Wikiteka »

DS Cheat Sheet

What are DS: storing and managing data so it can be reused. EX) lists, queues, trees, bag, dictionaries, graphs. OOP Principles: encapsulation, abstraction, inheritance, polymorphism. 

----------------------------------------------------------------------------------------------------------------------------

Bags: finite collection of objects in no order. EX) shopping bags, piggy bank. Core Operations: add, remove, contains, clear, getFrequencyOf, isEmpty, toArray (return items in bag as array)...

See on Student Notes »

dddddddddddddddd

Vietnam is the exporter, and Canada is the importer.

Canadian farmers benefit, Canadian consumers face higher prices and fewer choices, and foreign dairy producers sell less.

The country may export its natural resources to earn income and create jobs while importing goods it cannot produce efficiently.

Foreign companies must meet Canada’s strict food safety laws, which may increase costs or prevent some products from being sold.



Multinational corporations (MNCs) are companies that work in many

...

See on Wikiteka »